Internet Marketing is Harder Than Doing Full-Time

Internet marketing certainly has its own perks. You can be your own boss, avoid the morning and evening commutes to and from the office, and set your own hours. You can take 50 smoke breaks a day, work with a slice of pizza in one hand, blast the PPC.BZ anthem all day, and unless you’ve got a naggy roommate, no one will give a care in the world. It certainly beats working full-time, doesn’t it? In some cases, I’d beg to differ.

Internet and affiliate marketing is extremely unstable. One day, you are rocking away, pushing through hundreds of leads, laughing your way to the bank. The next day, Google decides to give you the slap or your best performing ad on Facebook gets a surprising status change without warning. If you aren’t balancing your campaigns and leveraging them all with multiple sources of traffic, one little unplanned bump could topple your horse onto it’s back.

This “job” is also very, very, very tedious. If you get easily bored by doing the same thing hundreds of times in a short period of time, you might not be able to handle the tasks it takes to become a decent Internet marketer. There is niche research. Then keyword research, where in many cases you may be digging into thousands of keywords, terms and search queries. Ad writing and landing page designs constantly need to be split tested. Tracking needs to be implemented to track conversions on each split and keyword. Statistics need to be checked several times a day to ensure you aren’t losing thousands of dollars. Unless you can manage and afford to outsource all of this, you’ll end up spending a lot of time trying to optimize your campaigns.

In fact, the most successful Internet marketers live, eat, and breathe the creativity and endurance needed to stay on top of the rest of the market. Jon didn’t make $660,000 in one month being lazy. Ryan Eagle isn’t a baller because he just got lucky. And Nickycakes isn’t the posterboy of Pay-Per-Click because he’s sexy in that weird-ass hat. These guys have worked they’re asses off to get where they are today. In a recent chat with one of the mentioned above, he told me that on an average day he’ll put into 18 hours of work. That’s one full-time position work week in less than three days. He’s packing almost 15 work weeks into one month, without breaks on the weekend. For a successful Internet marketer, they know hard work comes with great rewards.

You don’t need to have this kind of patience to be a good marketer. You can spend a couple hours a day here and there, build a few campaigns every month, optimize your ads once a week, and still make decent bank. However, if you want to reach the multi-million dollar levels these great affiliate marketers have reached, you better know that you’ll be putting many long days into testing new things, breaking a few rules, staying up past curfew, possibly losing thousands of dollars, as well as missing many hours of sleep.

Is the payout worth it in the end? It’s up for the individual marketer to decide. I feel great that I am establishing a bank roll of this proportion so early in my life, and the time I spend building new campaigns ussually comes with great payouts at the end of the road. I know because of this I will be able to take care of a family when I decide it’s time to have, spoil my friends and family to death, as well as have a great place to call my home.

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